Commercial air conditioning✦ The website studio for UK heating and cooling businesses
One plan. One team. More enquiries.
More enquiries. Bigger contracts.
Websites and local SEO for UK heating, cooling and ventilation businesses. From domestic installs to commercial and maintenance contracts, we help the right customers find you, trust you and get in touch.
✓Fully managed from £395/month. Your domain, always in your name.
Heat pump installs
Ventilation
Planned maintenance
Commercial heatingSound familiar?
Your website. Fewer wasted leads.
Built for heating and cooling businesses at two stages
Whether you want more calls or bigger contracts.
Local contractors
Two to ten vans, mostly domestic and light commercial.
- ✓More enquiries from the towns you cover
- ✓Every missed call texted back instantly
- ✓Show up in the map pack, not page three
- ✓A clear monthly view of what the site brings in
Regional and commercial specialists
Multi-site, commercial installs and maintenance contracts.
- ✓Credibility with facilities managers and tender panels
- ✓Sector pages for offices, retail, healthcare and more
- ✓Case studies that show project scale
One specialist team
01One fully managed plan
02One point of contact
03One homepage to approve
04One monthly fee
05One installer per area
06A specialist team, from first call to every month after
Meet Flowjoy
We know what works for heating and cooling businesses, so we don’t start from a blank page. You approve one homepage, and we roll that style across your whole site. Fewer rounds, faster launch.
✦ Clear positioning✦ Custom design✦ Live in 6 weeks✦ Local SEO every month
Launch in six weeks, then we run it every month.Fully managed●Clear positioning●Heating and cooling specialists●Local SEO●AI search ready●One installer per area●
After launch
Launch is day one. Staying found is every month.
When someone searches “air con installer near me”, you need to be in the map pack, not page three. Every plan keeps your local basics working. Our SEO Pro plan pushes you further up, in more places.
Google Business Profile
Weekly posts and a profile matched to your website.
Reviews
A request after every job, shown on the pages they belong to.
Missed-call text-back
Every missed call gets an instant text, so the lead stays warm.
Location pages
Real pages for every town you cover, kept current.
Answer-led blog posts
Content that answers what your customers actually search, including for AI assistants.
Rank and map-pack tracking
Monitored in every town, with directory listings kept consistent.
✓Every month: a plain-English report showing calls, enquiries and what we’re doing next.
One installer per area. Yours, if you get there first.
We’ll never help the firm down the road outrank you. With our SEO Pro plan, your postcode districts are yours alone for as long as you’re with us.
Check your area→Fully managed
One monthly fee. We build it, run it and keep it winning work.
No big upfront invoice. We build your site, write the copy and manage everything after launch.
Every plan includes
- ✓Positioning brief and full copywriting
- ✓Custom design across every page
- ✓Local SEO setup and schema on core pages
- ✓AI search ready structure
- ✓Up to 5 website updates a month
- ✓Four Google posts a month
- ✓Missed-call text-back
- ✓Review request system
- ✓Call tracking and a monthly lead report
- ✓Hosting, security and speed monitoring
- ✓Your domain and Google profile stay in your name
Local Site
£395/ month
- ✓Up to 5 towns covered
- ✓Domestic and light commercial pages
Regional Site
£695/ month
- ✓Up to 15 towns and 3 office locations
- ✓Sector pages for commercial buyers
- ✓Commercial case study templates
SEO Pro
From +£495/ month, priced by territory
- ✓Area exclusivity for your postcode districts
- ✓Location pages, built and kept current
- ✓Two blog posts a month answering real questions
- ✓Reviews placed on the pages they belong to
- ✓Schema on every new page
- ✓Directory listings kept consistent
- ✓Rank and map-pack tracking in every town
- ✓Quarterly technical audit
Always On
+£195/ month
- ✓AI chat on your website, WhatsApp and SMS
- ✓Answers common questions, day or night
- ✓Captures details and books surveys
- ✓Hands over to you, never quotes prices
!Setup fee £995 (Local Site) or £1,995 (Regional Site) · 12-month minimum, then rolling monthly · Billing starts at launch · No VAT to add
Why Flowjoy?
A smarter way to win installs.
Flowjoy removes the delays, guesswork and generic templates that turn a website into another job on your list.
Less chasing. More booked jobs. ↙TimelineKnows the tradeUpfront costCopy + buildMonthly updatesMissed-call text-backLead reportingOngoing local SEOArea exclusivity
Flowjoy✓6 weeks✓Heating, cooling and ventilation only✓Small setup fee✓Included✓Included✓Included✓Monthly✓With SEO Pro✓With SEO Pro
Agency×3–6+ months×Learning on your budget×Big deposit×Often extra×Charged per change×Rarely×Sometimes×Separate retainer×Rarely
Freelancer×4–12 weeks×Rarely×Variable quote×Rarely×Ad hoc×No×Rarely×Rarely×No
DIY×When you get round to it×All on you×Your evenings×All on you×All on you×No×No×All on you×n/a
Ready for a clearer way to win work?
Choose the clearer path→Why Flowjoy exists
Great installers deserve great websites.
We started Flowjoy because we kept meeting skilled heating and cooling engineers doing excellent work, then losing jobs the moment a customer landed on their website. When your site matches the quality of your installs, you explain less, quote with more confidence, and attract customers who already trust you.
We’re a small team by design: senior work, one point of contact, and no sprawling agency process.
Book a call→FAQs
What does fully managed mean?
We build the site, write the copy and set up your local SEO. After launch we host it, keep it secure, make your updates, post to Google, request reviews, text back missed calls and report your leads every month. You run your business; we run your website.
Is there a contract?
Yes. There’s a one-off setup fee and a 12-month minimum term, then it rolls monthly with 30 days’ notice. Billing starts when your site goes live, not before. There’s no VAT to add.
Who owns the website?
Your domain and Google Business Profile are always in your name. The site is included while you’re subscribed. After the minimum term, you can buy it outright and take it with you.
What happens if I leave?
After the minimum term, give 30 days’ notice. You keep your domain and Google profile, and we release your text-back number. If you want the site itself, you can buy it out.
What counts as a monthly update?
Changes like new photos, prices, team members, offers or small page edits. You get up to five requests a month, done within two working days. Bigger changes, like new sections, are quoted separately.
How does missed-call text-back work?
If you can’t answer, the caller gets an instant text from your business so they don’t ring the next company. You see the conversation and pick it up when you’re free.
Do I have to change my phone number?
No. We forward calls through a tracking number that sits behind your existing one. Customers keep calling the number they know.
Do you work with other installers near me?
We may manage websites for businesses anywhere, but SEO Pro comes with area exclusivity. Once you’re on it, we won’t run local SEO for another installer in your postcode districts.
What’s the difference between the Site plans and SEO Pro?
Every Site plan gets you found and makes sure every lead is answered. SEO Pro is for growth: more location pages, regular content, citations and rank tracking to push you up the map pack in more towns.
How long until I see results?
Missed-call text-back and review requests work from day one. Rankings build over months, not days. Nobody can honestly guarantee them, but every monthly report shows what’s moving and why.
What does the AI chat say to my customers?
Always On answers common questions, captures contact details and books surveys. It’s trained on your services and areas, never quotes prices or diagnoses faults, and hands over to you whenever it should.
How do you handle customer data?
Enquiries from forms, texts and chat are handled under a data processing agreement with you, in line with UK GDPR. Your site includes a privacy policy and cookie consent.
Who is Flowjoy for?
UK heating, cooling and ventilation businesses, from local contractors to regional and commercial specialists.
Is the design actually custom?
Yes. Your homepage is designed around your positioning and brand, drawing on what we know works for heating and cooling businesses. Every other page follows the style you approve.
What does one feedback round mean?
You send all your comments on the homepage in one go. We apply them, lock the style and roll it out across the site. That’s why we launch faster than most agencies.
How quickly can we launch?
Most sites go from kickoff to launch in six weeks, provided your photos, details and feedback arrive on time.
What do you need from me?
A kickoff call, your logo, accreditations, photos of your work and quick feedback on the homepage. We’ll send a simple checklist on day one.
Can you move my existing site?
Yes. We keep useful content, preserve rankings with redirects and retire the old site cleanly.
Ready when you are
Your site won’t win work by itself. We’ll build one that does.
Tell us about your business and where you work, and we’ll arrange a time to talk it through.